5 Don'ts When Selling Your Home

1- Choosing the wrong agent.
Seek out an agent who knows your area and demonstrates that he or she has a level of expertise with which you feel comfortable.

Your real estate agent is someone you’re going to have to communicate with on a fairly frequent basis, make sure that your communication styles compliment each other, because breakdowns in communication potentially can lead to quite an unpleasant listing and sales process.

2- Only considering home sales in your area.
Of course, you want to consider what homes in your area have sold for in recent months but don’t exclude homes in other areas that are on the market.

Essentially, you are competing with these other homes for buyers, you need to take them into consideration.
Look at your home constructively and ask yourself how it compares to others for sale in your neighborhood and in your city.

3- Ignoring the power of the Internet.
The world is on the Internet these days, and information about your home listing should be, too. It is common for people to begin their house-hunting expedition online. When they find your listing, make sure it is packed with photos. It’s cliche, but a picture truly does paint a thousand words.

Post photos of your home’s interior and exterior. Do you have incredible landscaping? Show that off. Is your family room particularly inviting? People will want to see that.

4- Skimping on marketing.
If you want to get your home sold quickly, it is vital that a marketing plan be created.

These days, it’s increasingly easier to market homes because there are so many social media outlets at the disposal of not just Realtors, but homeowners as well.

Ask your Realtor what specific marketing tools they will use to list your home. Real estate marketing sites abound. A growing number of agents markets their listings on social media sites including Twitter, Facebook and even LinkedIn.

You can even use your own social media networks to spread the word that your home is for sale. Word of mouth is a powerful tool.

5- Following potential buyers around when showing your home.
It’s like being swooped down on as soon as you drive onto a car lot- people don’t like to feel crowded, pressured or spied on by the homeowner when they look at a home.

We advise our clients not to be home during a showings, buyers feel nervous about thoroughly inspecting a home when the owners are there.

Avoiding these five mistakes can help you get closer to your goal of a quick home sale.